Following are links to news articles, white papers and case studies that you will find
interesting, if not useful in your quest for information relating to web content management,
web management, document control, document management and content management.
The views expressed in these documents are those of the authors and should be viewed
with that in mind. In many cases, the solutions suggested are specific to the subject organization
and/or the vendor specific solution applied.
What do the Accessibility Guidelines Mean to Me?
Writing Accessible Web Pages is Easier Than You Think
By Jennifer Kyrnin
http://webdesign.about.com/od/accessibility/a/accessibility_g.htm
On May 5, 1999, the W3C came out with a recommendation on Web Content Accessibility. This recommendation explains how to create Web content that is accessible to people with disabilities.
But why create accessible HTML? As long as most people can read your page, who really cares, right? Well, if you're trying to make money on the Web, perhaps now you aren't having any trouble, but what's going to happen when the hype dies down and there are so many e-commerce pages on the Web that your little domain is just one of millions? If your site is accessible now, you will have loyal buyers later.
Is Your Site Cool?
Find out why "cool doesn't cut it"
By Jennifer Kyrnin
July 8, 2006
http://webdesign.about.com/od/usability/a/aa070698.htm
Usability on the Web is crucial if you want to have customers continue to return.
Jared Spool has found that 42% of Web users find what they need on any given
Web page. This means that 58% do not find what they need.
This means that Usability of Web sites, is crucial in order to get sales and
make money. If your customers can't find what they want, they won't be buying,
and chances are, they won't be coming back. It doesn't matter how new and
innovative your site is, the fact is cool doesn't cut it.
High Accessibility Is Effective Search Engine Optimization
By Andy Hagans
November 08, 2005
http://www.alistapart.com/articles/accessibilityseo
Many web designers view search-engine optimization (SEO) as a “dirty trick,” and with good reason: search engine optimizers often pollute search engine results with spam, making it harder to find relevant information when searching. But in fact, there is more than one type of search-engine optimization. In common usage, “black-hat” SEO seeks to achieve high rankings in search engines by any means possible, whereas “white-hat” SEO seeks to code web pages in a way that is friendly to search engines.
Q&A: Natural Disasters Drive Renewed Focus on Backup/Recovery Plans
Best practices for creating your disaster recovery plans
By Mathew Schwartz
11/8/2005
http://www.esj.com/news/article.aspx?EditorialsID=1552
In a year of attention-grabbing natural disasters, IT is once again focusing on disaster recovery plans. Here are some best practices to consider when drafting your plans.
The Four Most Dangerous Security Myths
Separating Fact From Fiction
By Matthew Friedman
October 17, 2005
http://www.networkcomputing.com/showArticle.jhtml?articleID=172301649
A lot of the accepted wisdom about network security is flat-out wrong. How can you be safe?
Use this guide to the most dangerous security myths and get help separating facts from fiction.
Email Campaign Checklist - 25 Questions Before You Send
By Constant Contact
http://corp.constantcontact.com/marketing/whitepapers/checklist.pdf
It is widely known that email is one of the most powerful marketing tools available for today’s small
organizations. With email, businesses of any size can cost-effectively solidify existing relationships,
initiate new ones and convert one-time visitors (buyers, members etc.) into repeat business and long-term
customers. For any business that uses email to communicate with customers and prospects, following email
best practices, following the law, and keeping your email practices up-to-date with changing standards, is of the
utmost importance because only by doing this can you realize the true power of email marketing.
Email Marketing Hints & Tips Articles
By Michelle Keegan
Email Marketing Resources for Small Business
http://www.email-marketing-101.com/email-marketing/hints_tips/
Read articles on the best practices of email marketing written by Michelle Keegan. Become an expert
email marketer yourself by following her actionable tips and advice on everything from creating a subject line,
to testing and measuring success.
Is workflow the wrong metaphor?
by James Robertson
Published on 1 February 2005
http://www.steptwo.com.au/papers/cmb_noworkflow/index.html
The unspoken truth is that workflow often doesn't work well in practice, leading to the
question: is workflow the wrong metaphor?
How to Hire a Web Designer
By Susan Villecroze
January 26th 2005
http://www.sitepoint.com/article/how-to-hire-a-web-designer
Today, anyone who wants to provide information, sell something, share information or promote a business knows
that a Web presence will help them achieve those goals.
CMS Watch Releases 7th Edition of The CMS Report
CMS Watchtm
Posted Jan 14, 2005
http://www.ecmag.net/Articles/ArticleReader.aspx?ArticleID=7506&CategoryID=5
CMS Watch, an independent analyst firm that evaluates enterprise content management
strategies and technologies for prospective solutions buyers, has released the latest
semi-annual release of "The CMS Report." The report finds that mid-market Web
content management vendors around the world are winning business from established major
CMS players.
More than just finding policy documents
by James Robertson
Published on 1 March 2004
http://www.steptwo.com.au/papers/cmb_policydocs/index.html
This briefing looks at the role of corporate policies within an organization, and the
need to better communicate their message to staff.
Online help publishing solution for NRMA Insurance Limited
by James Robertson
Published on 10 August 2001
http://www.steptwo.com.au/papers/nrma/index.html
Read about the project to create a customized content management system for the NRMA. It
now holds over 15,000 pages, and is constant use by a dedicated team of over half a dozen
authors.
Template View
By WACT
http://wact.sourceforge.net/index.php/TemplateView
The purpose of a template is to isolate the HTML from the programming language code in a
web application. There are several reasons for such a separation.
Knowledge management project for Roads and Traffic Authority (RTA)
by James Robertson
Published on 10 August 2001
http://www.steptwo.com.au/papers/rta/index.html
Read about the project to develop Frontline Help for the Newcastle Call Centre. This
project deployed a full content management system, created a web-based delivery
infrastructure, and captured large amounts of business information.
Using narrative in a CMS tender
by James Robertson
Published on 1 April 2004
http://www.steptwo.com.au/papers/cmb_narrativetender/index.html
Consider presenting requirements in 'narrative' format, as this provides a more complete
description of needs, and gives much-needed context to vendors responding to the tender.
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